RIYADH: The Ministry of Culture started its fashion incubation program on Thursday. The event is designed to highlight, support and promote local creatives and entrepreneurs in the fashion sector.
The first phase of the program is a three-day virtual “fashion hackathon” which, according to the ministry’s website, will see participants “divided into small groups” to solve some specific challenges in the field over a period of time. The winners will receive a five-day trip to Milan Fashion Week, while three runners-up will receive financial prizes and other awards.
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The second phase is a “boot camp” – a five-day virtual event focused on fashion and entrepreneurship that will help participants develop their ideas, network and receive support and guidance from regional and international fashion professionals.
The third stage – “Dai” is a long-term incubator that provides participants with the necessary guidance to “establish the foundation and help them strengthen their product”, according to the site.
Registration is currently open for the first phase of the program at the following link: https://engage.moc.gov.sa/fashion_incubation.
