Tamil film industry backs Jyothika over ‘Pon Magal Vandhal’ drama

Must Read

Dubai Police arrest 54 runaway maids during Ramadan

Public urged to report absconding domestic workers Dubai: Dubai Police have arrested 54 runaway domestic maids during Ramadan. Colonel Ali Salem,...

Upto Dh100,000 fine, jail for infected person deliberately spreading infectious disease in UAE

COVID-19 included in list of diseases for which latest penalties apply in UAE Abu Dhabi: A fine from Dh50,000 to...

AED TO PKR: Today 1 UAE Dirham To PKR (Pakistan Rupee), 06 May 2021

KARACHI: The buying rate of the (AED TO PKR) was Rs 41.45 while its selling rate was Rs 42.5 in...
- Advertisement -

Some distributors wanted to ban the film for going straight to streaming

With a growing audience hooked onto digital platforms for entertainment, theatrical releases might become a luxury in the coming years.

The decision by Surya’s 2D Entertainment to release wife Jyothika’s upcoming film, ‘Pon Maghal Vandhal’, direct to web in May is a right step under the present circumstances, according to many in the industry.

With the ongoing coronavirus lockdown in India and a long queue of films waiting to see the light of day, a theatrical release does not look promising for many. While the presence of a star may give a desired opening, a film’s success depends entirely on its story and how interestingly this story is narrated.

lg.php?bannerid=0&campaignid=0&zoneid=6443&loc=https%3A%2F%2Fgulfnews.com%2Fentertainment%2Fsouth indian%2Ftamil film industry backs jyothika over pon magal vandhal drama 1.71231225&referer=https%3A%2F%2Fgulfnews

lg.php?bannerid=0&campaignid=0&zoneid=6443&loc=https%3A%2F%2Fgulfnews.com%2Fentertainment%2Fsouth indian%2Ftamil film industry backs jyothika over pon magal vandhal drama 1.71231225&referer=https%3A%2F%2Fgulfnews

lg.php?bannerid=0&campaignid=0&zoneid=6443&loc=https%3A%2F%2Fgulfnews.com%2Fentertainment%2Fsouth indian%2Ftamil film industry backs jyothika over pon magal vandhal drama 1.71231225&referer=https%3A%2F%2Fgulfnews

Every new change is bound to meet with resistance, so when news of ‘Pon Magal Vandhal’ digital release broke out on social media, it rustled up some feathers, resulting in a few producers and distributors threatening to boycott Surya’s films in future.

Pon Magal Vandhal 1-1588140643353

However, on April 26, several producers issued a joint press statement supporting Surya’s decision.

In the statement they empathised with the challenges of small and medium producers and the difficulties ensued for theatrical releases.

These 30-plus producers stated: “If small and medium budget films get premiered through OTT (streaming), the number of films waiting to release in theatres shall reduce, hence this step by OTT players must be welcome by all of us. In addition, a film producer who has invested his money has all rights to exploit his film in every possible way by selling the rights available for his film to recover his investment so that he or she can continue in the film business.”

The statement further read that three key stakeholders (producers, distributors and theatre owners) “must work together in unison and take decisions in the best interest of the industry”.

The supporting group of producers include veteran director Bharathirajaa, TG Thyagarajan, K Muralidharan, T. Siva, KS Srinivasan, K Rajan, KE Gnanavel Raja, FEFSI Shiva, YNOT S Sashikanth and G Dhananjayan.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

Dubai Police arrest 54 runaway maids during Ramadan

Public urged to report absconding domestic workers Dubai: Dubai Police have arrested 54 runaway domestic maids during Ramadan. Colonel Ali Salem,...

Upto Dh100,000 fine, jail for infected person deliberately spreading infectious disease in UAE

COVID-19 included in list of diseases for which latest penalties apply in UAE Abu Dhabi: A fine from Dh50,000 to Dh100,000 will be imposed on...

AED TO PKR: Today 1 UAE Dirham To PKR (Pakistan Rupee), 06 May 2021

KARACHI: The buying rate of the (AED TO PKR) was Rs 41.45 while its selling rate was Rs 42.5 in Pakistan’s currency market on Thursday,...

USD TO PKR: Dollar Rate In Pakistan today On 06 May 2021

Today USD to PKR (Dollar Price in Pakistan Rupee) exchange rate given below. All Currency prices are updated every hour to offer you the...

Latest Gold Rate in Qatar in Qatari Riyal, 06 May 2021

Thursday: Today Gold Rate in Qatar Today Per tola is QAR 2,554.37 while 24k Per 10 Gram gold price is QAR 2,190.00. Usually people...

More Articles Like This